Sandisk miniSD Flash Memory Cards in new Samsung Hi-Res Phone Cameras

SUNNYVALE, Calif.--(BUSINESS WIRE)--Sept. 14, 2004--

Samsung Combines a Mobile Phone with a Zoom Lens in One Device

SanDisk(R) Corporation (Nasdaq:SNDK) today announced that it is supplying Samsung Electronics Co., Ltd. with 32-megabyte (MB) miniSD(TM) memory cards that will be sold with a first-of-its-kind Samsung digital camera phone. The SPH-S2300, which has a resolution of 3.2 megapixels, is reportedly the world's first such device with a 3X optical linear zoom. It has started selling in the Korean market.

Photo: Business Wire

According to Samsung, the camera phone combines quality imaging and phone functionality. In addition to the high megapixel lens and optical zoom, the device has both automatic and manual settings for ISO and white balance, and the flash has been upgraded from an LED to a full, brightness-adjustable camera flash. Also, said the manufacturer, the device can record more than two hours of videos and can be hooked up to a television set for immediate viewing.
"The S2300 personifies the incredibly rapid transformation of camera phones," said David Guidry, product marketing manager for SanDisk's handset business unit. "These high quality devices demand high-capacity, removable memory. With SanDisk's miniSD card, users will be able to fully leverage the capabilities of the digital camera features while at the same time enjoying the functionality of a mobile phone."

In addition to viewing their images and videos on a TV, users also will be able to see them on a personal computer using a USB cable hookup or one of the low-cost USB readers currently on the market, said Samsung.

Measuring 21.5 mm long by 20 mm wide by 1.4 mm thick, the tiny miniSD was designed by SanDisk in cooperation with Matsushita and Toshiba to specifically meet the small space requirements of the mobile phone market, and is based on the industry-leading SD(TM) card standard. The miniSD card is less than half the size of an SD card but has the same electrical interface and functionality built into it. Currently, SanDisk manufactures versions that range from 16MB to 256MB.

Samsung Electronics Co. Ltd., headquartered in Seoul, South Korea, is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2003 parent company sales of US $36.4 billion. The company's website is http://www.samsung.com/.
SanDisk, the world's largest supplier of flash memory data storage card products, designs, manufactures and markets industry-standard, solid-state data, digital imaging and audio storage products using its patented, high density flash memory and controller technology. SanDisk is based in Sunnyvale, CA.
SanDisk's web site/home page address: http://www.sandisk.com/.